Maps and local pack visibility

Google Maps Rank Checker

Explore how local search visibility changes around your business. Use Local Heatmap with Google Local to inspect local pack and map results at separate points on a geographic grid.

Local Heatmap offers Google Local for local pack and map results, and Google for organic website rankings. Choose the appropriate engine for your report.

Before you startDefine your check.
Your decisionWhat to confirm
Local resultsGoogle Local
Geographic scopeAddress, grid size and point spacing
Result reviewKeyword, cell and captured results

Choose your workflow

A map ranking needs a search location.

Set the centre

Search for your business address or select a point on the map. Check the geographic centre before you create a report so the grid covers the area you mean to investigate.

Control the coverage

Choose a 3 × 3, 6 × 6 or 9 × 9 grid and the spacing between points. Start small: more points and keywords increase the number of searches collected.

Read each point

Choose a keyword and click a grid cell to inspect the results captured there. Use the location table and ranking bands to identify nearby areas worth investigating.

Compare the same settings

Keep the centre, spacing, keywords and engine consistent when comparing reports. Inspect the target match before interpreting a dash or a missing position.

How to start

Create your first local visibility grid.

  1. 01Choose a campaign and enter the target domain
  2. 02Set a centre address, grid size and spacing
  3. 03Select Google Local and add your keywords
  4. 04Open completed cells and inspect the results

Before you start

Questions about Google Maps Rank Checker.

Which Local Heatmap engine should I select?

Select Google Local for local pack and map results. Select Google for organic website positions. The engine changes the search results you are measuring, so record it when comparing reports.

Why can two nearby grid points show different positions?

Each point represents a separate search location. Compare the captured results at both points, using the same keyword and engine, to investigate differences in local visibility.

Does a dash mean my business is absent everywhere?

No. Inspect the results for that cell and check the target domain, including www variations. A missing target match in one captured result set does not establish visibility at every other location.