I’m sure that we all heard the saying “One picture speaks 1000 words”. Well, believe it or not, this also applies in the case of SEO. A catchy relevant picture can bring you more traffic than a 1000 words article. In fact, nowadays all SEO practices allocate a great deal of importance to images and all SEO experts encourage their clients to make the most of their website’s images. Google has recently started to provide traffic analytics for images and this is just the beginning.
Technically speaking, Google Images it the part of Google search engine that returns all the images it associates with given keywords and locations
Below are some tricks you should consider when doing SEO for your images:
Trick #1 – Optimize your images for people
Try to choose pictures that are as attractive to the eye as possible. A few rules are:
Trick #2 – Optimize your images for search engines
Here are some basic rules:
Trick #3 – Optimize your images for social media
Photos and images are one of the most shared pieces of content on the social web (with video being a close second).
But just because you have a few images doesn’t mean they will get shared. Here’s how to optimize your images so they spread quickly over the social web and drive a ton of traffic to your site:
Trick #4 – Optimize image file names
The file name of an image matters when it comes to SEO. So, it’s essential that you optimize the file name of your images too. Below are some basic rules:
Trick #5 – Optimize for image load speed
As you probably know by now, page speed is essential for success on Google. So make sure you optimize your images for load speed.
Using GeoRanker’s Google Images Rank Checker you can see any URL is ranking on Google Images for any keyword and any locations. This is invaluable data as you can not only see if your images rank, but you can also check your competitors and learn about their practices. Our tool is free so why not give it a try?